The handset market is so brutally competitive that Apple, the most successful smartphone maker, is preparing to step up its game this week by offering two new iPhones instead of one.
A lower-cost smartphone could allow Apple to expand into overseas markets — especially China, where the iPhone has been highly desired among many consumers but is just out of reach because of its price.
As e de HOT!!!
A cheaper smart phone will open up the market for apple, a strategy used by Techno.
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